EXCLUSIVE: Taking The Wrap

In an exclusive interview for Avon Tuning, Simon Hacker talks good and bad wrap with the maestro himself, TV’s Yianni Charalambous.

Q How did you become the go-to name for car wrapping?

If you wrap celebrities cars you get very well known on social media very quickly - you get out to the masses. So once you do a football player’s car or someone from One Direction, everyone has heard of you. I have done all of JLS’ cars, all of One Direction, Gordon Ramsay, Didier Drogba, Sergio Ageuro, Rupert Grint (to name a few).

Q Why is wrapping growing so much?

Wrapping in the last 10 years has gone massively mainstream, there wasn’t that many wrap companies when I set up, but now they are everywhere. The issue is, people think if you own a wrap company you’re going to wrap nothing but Lamborghinis, but it’s not that easy. However people don’t want to change their cars all the time, so if you have a white car and you want to change it to a black car, you’d have to sell your car, you’ll lose X amount of money on your car, then when you buy your new car you’ll lose out again. Now you can spend £2,000 or £3,000, change the colour of your car in 3-5 days and then when you get bored, put it back to the original, it’s a lot quicker, cost effective and it protects the vehicle. 

Q Come on, name drop some of the badges in your workshop…

I am fortunate enough that we have worked with some ridiculous cars. We work with Lambos and Ferraris on a daily basis – but we have had a Pagani Huayra hypercar. A McLaren P1… we’ve wrapped Rolls Royces, a Bugatti Veyron – any car you can imagine, we have had in the workshop, you don’t even see some of these cars on the road, so it’s amazing to see them turn up in the workshop to be wrapped.